> This page is for Developer.

> For clean Markdown of any page, append .md to the page URL.
> For a complete documentation index, see https://docs.bigcommerce.com/llms.txt.
> For AI client integration (Claude Code, Cursor, etc.), connect to the MCP server at https://docs.bigcommerce.com/_mcp/server.

# UX Writing Guide

The purpose of the **BigCommerce UX Writing Guide** is to present a consistent, coherent and competent voice to BigCommerce merchants and their shoppers as it relates to in-product, customer-facing communication, aka microcopy.

Writers, researchers, designers and developers, both internal and external, who have a hand in designing BigCommerce products can refer to this guide anytime there's a question about UX writing.

* Not sure if you need a period at the end of a heading?

* Is there a difference between "log in" and "login?"

* Can the words "back" and "cancel" be used interchangeably?

The answers to these questions, and many more, can be found in the pages of this guide.

#### [Learn the basics](/developer/docs/integrations/design-and-ux-writing/basics)

Get to know the basic principles on how we communicate with our users.

#### [Jump to glossary](/developer/docs/integrations/design-and-ux-writing/glossary)

Learn how to use specific words within the BigCommerce ecosystem.